Strategy
A 90-day framework for podcast advertising
A podcast advertising framework divides a 90-day campaign into test, evaluation and scale stages, with budget, measurement and UK compliance checks.
Topic
compliance
Measurement
Build a podcast advertising reporting dashboard that buyers trust
Set up a podcast advertising reporting dashboard that survives client scrutiny, with steps for sources, refresh rates, QA and compliance checks.
Tools and providers
Plan your podcast advertising tool implementation in six steps
A six-step how-to for podcast advertising tool implementation, covering consent sign-off, budgets, supplier checks and the sanctions regime behind UK ad claims.
Tools and providers
How to run podcast advertising vendor due diligence
A step by step checklist for podcast advertising vendor due diligence, covering company checks, listener data, content rights and sign-off before you spend.